The Broaden-and-Build Theory: Positivity Meets Creativity

Well, here we are again—me, overthinking, and you, hopefully ready to indulge me. I’ve just uploaded a brand-new YouTube video, and this one is a cracker (if I do say so myself). It’s all about the Broaden-and-Build Theory by Barbara Fredrickson. Fancy giving it a watch? Dive in below 👇👇👇

Why This Video?

If you’ve ever felt stuck in a creative rut or wondered why your best ideas come when you’re not actively trying to think of them, this video is for you. I’ve always been fascinated by how positivity influences creativity. Turns out, there’s actual science behind it, and it’s called the Broaden-and-Build Theory. (Big name, simple concept.)

What’s in the Video?

In this drop I unpack:

• What the Broaden-and-Build Theory actually is (because let’s face it, it sounds like something out of a corporate workshop).

• How positivity helps us connect dots in ways we didn’t think possible.

• Real-world examples and tips to bring this mindset into your daily life, whether you’re brainstorming your next big project or just trying to navigate life’s chaos.

What’s Next?

I've just started my channel and I'd like to keep evolving the content to keep up with my mood and musings. Currently I'm all about exploring the fascinating intersections of creativity, psychology, and philosophy. Here’s a sneak peek at what’s in the pipeline:

• Tips for tackling self-doubt and keeping the creative spark alive.

• Philosophical deep dives (Nietzsche, anyone?) to help you navigate the creative rollercoaster.

• Behind-the-scenes stories from my own creative ups and downs—and the occasional cringe moment.

Join the Conversation

Here’s where you come in. Watch the video, share your thoughts, and let’s get a conversation going. Have you ever noticed how being in a good mood changes the way you think? Does it help you create? Or is it just me using positivity as an excuse to drink more tea and call it “research”?

Watch the Video

Curious? Ready to broaden your perspective and build something amazing? Watch the video here: https://youtu.be/cwG1AAqlmAw

Thanks for Being Here

Honestly, this whole YouTube adventure is crazy but it’s also exhilarating. Thanks for being part of this journey—it means the world.

Let’s chat in the comments. And if you’re feeling generous, hit that subscribe button. Cheers to creativity, connection, and figuring it all out together!

Much love,

Coxy